Kawhi Leonard is a man of few words. Which is just fine when it comes to being Honey’s spokesman since our products are simple enough to be understood in 5-7-5 syllables.
That’s right. We soothed our quarantine brains by writing haikus. Then, Kawhi agreed to read them. So, we called them Kawhi-kus.
Exactly.
We tapped the folks who worked on Kobe Bryant’s Oscar-winning “Dear Basketball” short film to bring our Kawhi-kus to life.
We even illustrated our product demos to blend seamlessly into the animated world.
CREDITS
ECD Alec Brownstein
SrCD Aron Fried, Peter Vattanatham
CD Dave Carlson, Aeryn Daboin Dillon, Elaine Kelch
Brand New School
ECD Magnus Hierta
CD Scott Uyeshima
Eleven Sound
Jeff Payne, Jordan Meltzer
PRESS